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Ford says it will roll out a cheaper electric pickup truck

Ford CEO Jim Farley speaks at the Louisville Assembly Plant, Monday, Aug. 11, 2025, in Louisville, Ky.

Ford announced that it will retool its Louisville Assembly plant in Kentucky to focus on electric trucks. Their goal: To bring down prices for US buyers and compete with Chinese EV makers on the global market.

(Image credit: Darron Cummings)

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