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Reblogged by slightlyoff@toot.cafe ("Alex Russell"):
@slightlyoff @ryantownsend having been an EM at a couple places since CWV started to have an impact on SERPs, I can’t understate how helpful it is to have them to point at, especially with the slightly vague “improving perf can help SEO, but we don’t know how much. Better try though”. I should write up a blog post, but I was able to create momentum on an internal eng culture shift to focus on perf because of this.