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slightlyoff@toot.cafe ("Alex Russell") wrote:

Once Upon A Time At Google, a team presented results that had confounded them: making the system load several times faster increased engagement somewhat, but in line with Tammy's findings, engagement went WAY up for every 100ms improvement *below* the 1s threshold.

Going fast enough to become "dial tone" changed user behaviour and expectations in a hugely positive way for the product.

This sort of "no such thing as too fast until you prove it" lesson is *everywhere*.